MIT Sloan CIO Symposium

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Choosing IT investments that reward customers and drive profitability

Choosing IT investments that reward customers and drive profitability

External Link:

http://www.fiercecio.com/story/choosing-it-investments-reward-customers-and-drive-profitability/2015-05-22

Source Name:

FierceCIO

Article Date:

May 22, 2015

Press Logo:

Mention:

Hervé Coureil, Schneider Electric

Jeanne W. Ross, MIT Sloan Center for Information Systems Research

Jim McGuire, Charles Schwab

Ralph Loura, Hewlett-Packard Company

Panel_Mention:

Demand Shaping: How IT Becomes a Distinctive Advantage

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